Why an Authors Cross Promotion website?
When I made the decision to self-publish, I knew nothing. Everything was trial by fire. I was lucky enough to meet Jackie Weger and her ENovelAuthorsatWork.com group, and they helped fill in a lot of gaps, but even after a couple of years publishing my own novels, I realized there are a lot of issues that come back time and time again. Editors come and go, cover designers work for one genre but not another, and, of course, the constant struggle for promotion. Producing and finding new ways to sell my books takes up more of my time than writing them!
I thought...if all the Indie authors banded together, what could we accomplish? What if all the questions that I ask other authors and they ask me every day were all answered in one spot?
So AuthorsXP.com is basically everything I wish I had at my fingertips. I started with lists that authors need to search all the time, and added the ability for authors to rate and review services, to help weed out the clunkers and speed searches.
The lists are:
- Book Promotion Site List
- Book Cover Artists/Designers
- Reviewers/Book Bloggers
Author to Author Newsetter Cross-Promotion
Next step was to create a place where authors could help other authors promote their books. For this, I created another list where authors can post themselves and their sites and offer to cross-promote other authors in their newsletters. Hundreds of thousands of Indie authors are out there building newsletter lists from their MailChimps and Constant Contacts and WordPresses. He's got 300, she's got 2000... But together they have 2300!
Newsletter Giveaway Cross-Promotions Events
Even with a newsletter "dating service" posted though, there can be a lot of confusion, so I've started running regular Newsletter Giveaway Cross-Promotions. Authors can sign up to be included in the next promotion matching their genre. Instead of just adding one person's book to your newsletter, you include a grpahic for a giveaway featuring several authors. This goes out in the newsletters of every author participating. Readers click through to the promotion page, where they enter their email and follow authors on social media for chances to win Kindle "gift baskets" made up of the authors books. Then the authors share the new emails collected so they can market to the people who love their genre in the future.
It isn't a one time promo that either makes money or doesn't - it's finding new fans who will grow with you and buy books in the future as well.
I have a lot of other things planned (too many!) and the site will be growing. The lists are free. People willing to upgrade membership though get first shot at participating in Newsletter Giveaway Cross-Promotions and get extra perks, like featuring their listings and being able to post special events and offers.
My thought is that unifying authors in one spot can only help us all! It will also make us less likely to be victimized by the forces out there trying to make a buck off authors desperate to succeed.
How to use the site:
1. Join us! http://www.authorsxp.com/join
2. Authors add yourself to the newsletter cross promotion listings to find newsletter buddies!
3. Service providers, add yourself to the appropriate lists and get more clients!
4. Check out upcoming giveaways where you can wildly expand your own newsletter lists!
You can also add your books to our books database!
Stop by and sign up for free! Let me know any ideas or suggestions you'd like to share!
And so you know I really am just another author...